New Missoula Shop Brings Montana’s Fastest-Growing Water Sports Together

Montanans are always looking for new ways to enjoy the outdoors, whether it's spending a day on the lake, paddleboarding, water skiing, or exploring new adventure sports. Now, a new Missoula business is preparing to help outdoor enthusiasts take their time on the water to the next level. 

Introducing Heelside Boards: A New Water Sports Retailer

Coming soon to Missoula is Heelside Boards, a shop focused on some of the fastest-growing water sports in the region, including wake surfing, kiteboarding, hydro foiling, and more. 

READ MORE: Here is Missoula’s Ultimate Guide to Fun Summer Water Parks

The new store is currently preparing to open in the Paxson Plaza, next to Double K Ranch and Deli, and will offer a variety of equipment and accessories for both water and winter sports enthusiasts. In addition to wake surfing and hydrofoil gear, customers can expect to find Radar water skis, snowboards, safety vests, apparel, and other related gear. 

Exclusive Kite Surf and Wake Equipment in Montana 

Store owner Scott Elliott told us, "Heelside Boards is the only retailer in Montana to exclusively sell kite surf and wake equipment from Cabrinha Kites and Ronix Wake." A soft opening is currently projected for June 23, with a grand opening celebration scheduled for June 26. 

Interest in wake surfing and hydro foiling has grown significantly across Montana in recent years as more people discover the state's lakes and reservoirs as destinations for water recreation. The arrival of a dedicated shop focused on these sports gives enthusiasts a local resource for equipment, advice, and training opportunities. 

The business website is still under construction, but Elliott says they're hoping to have it live by June 15. 

Get Ready for Summer Adventures with Heelside Boards

For anyone looking to try something new this summer or upgrade their gear before heading to the lake, Heelside Boards could soon become a must-visit destination in Missoula.

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With a soft opening just around the corner, Montana's outdoor recreation scene is about to get a little bigger as one of the state's fastest-growing water sports gains a dedicated home in Missoula.