The View Becomes News Talk KGVO-FM on March 1, 2012
Before we get too far, I’d like to begin with the history of 101.5 The View. Prior to ‘The View’ the station was previously operated as KXGZ, “Grizz Country 101.5,” a country music station. On March 25, 2009 the Federal Communications Commission granted a change in call letters from KXGZ to KVWE and ‘The View’ was born.
KVWE, “101.5 The View,” is an adult contemporary music station, that appeals primarily to women 25 and older. Delilah was the first show featured on The View, then on March 1, 2011 they hired Danny D! (that’s me) for a morning show and shortly after we added John Tesh to afternoons.
Working mornings for the last year has been an amazing journey and we’ve had some wonderful feedback fromthe community. Believe me, it was a tough and hard fought decision to let go of my favorite radio station and I know many of you will have hard feelings as well. With that, here’s what is happening to “101.5 The View”: on March 1, 2012 at midnight “101.5 The View” will become “Missoula’s News Talk KGVO-FM.”
Since March 1931, KGVO 1290AM has served western Montana with local and national news and talk. Montana Morning host Peter Christian is a Missoula staple and his familiar voice can be heard in the stadium at Grizzly Football games and even on the morning news on The View. Now, for the first time in history, Montana Morning and the entire KGVO line-up are coming to crystal clear FM. Starting March 1, hear familiar voices like Peter Christian’s along with America’s
biggest talkers Rush Limbaugh, Sean Hannity, Glenn Beck, Coast To Coast and more. Plus, local favorites like Montana Grizzly Football, Montana Outdoor Radio Show and more. Missoula’s most important radio station is so big, after over 80 years, KGVO-AM is coming to 101.5 FM.
We’ve already had some phone calls and an a few emails from listeners of The View expressing their love for the station and many are wondering what will happen to me. It feels great to know you care, thank you; although I will not be doing a morning show in the immediate future, I will continue my role as Brand Manager for Townsquare Media here in Missoula. In addition to The View, for the last year I’ve also been the Brand Manager for sister station 107.5 ZOO-FM and do a mid-day show from 10am to 2pm Monday through Friday. ZOO-FM is a top 40 radio station here in Missoula that plays an array of new music from Lady Gaga to
Rihanna to Katy Perry to LMFAO to Adele to Gavin DeGraw. If you like the new music on The View, you may enjoy 107.5 ZOO-FM and I encourage you to take a listen. You won’t hear Journey, Styx, Elton John, Jimmy Buffett or Rod Stewart, but during ZOO-FM’s “90′s @ Noon” you’ll hear lots of your favorites from Michael Jackson, Janet Jackson, Madonna, Sugar Ray, Edwin McCain, Backstreet Boys, Boys II Men, etc.
Thank you for making the last year so much fun and please leave your comments below, good or bad, about your thoughts on the change, your favorite View moments (Easter Treat Hunt comes to mind…) or anything else you’d like to add.
I’ll talk to you down the dial at 107.5 ZOO-FM!